The BEDFORD FIRE COLLECTION

The Bedford Fire Department is excited to partner with SS Brand It to launch a custom online store for our team and supporters. This store makes it easier than ever for firefighters to get the gear they need while offering the community a way to show their pride.

Featuring high-quality, custom-branded apparel, firefighters can order directly, and supporters can browse a curated selection of items. SS Brand It’s expertise and dedication to local heroes make them the perfect partner.

Now, a little confession: While we may not officially be located in Bedford Falls, our inspiration came from the iconic It’s a Wonderful Life.

At SS Brand It, we’ve always been captivated by the heartwarming story of George Bailey and his unwavering dedication to his community.

That timeless message of kindness and togetherness resonates deeply with us, and it’s why we chose “Bedford” as the perfect homage for this project.

So, while the Bedford Fire Department we are referring to may be fictional, the values it represents—and our love for community—are as real as it gets.